Thursday, 9 June 2011

EXP3 - Crysis Wars Environment



The image above shows the bridge and meeting area. The excessive size and shape of the bridge is representation of the clients' power and influence. The bridge represents Lady Gaga's outrageous personality and larger than life costumes as well as Apple's dominance of the marketplace. The above level is used by Lady Gaga for a recording studio and the bottom tier is used by Jonathan Ive for a product development studio.

The above image shows more detail of the meeting area which also spans the river at the bottom of the valley. The meeting space is also dramatically large and consists of a large dining table with one seat at each end for the two main clients which obviously represents their power over the other people in the meeting place.

The image above shows the obvious drastic size of the bridge and the different components that make up the bridge including the cross shape of the top tier which represents Gaga's strong religious beliefs. Even with the large meeting area in the background, the image shows the enormous size of the bridge and the large spans and internal areas for the clients to use.

The image above is another example of the shear size of the bridge in comparison to the meeting areas and the elavators.  The textures are also quite dramatic and this is in direct relation to both the client's personalities.

The image above shows the two elevators near the meeting area that are used to transport the clients to their studio spaces. The control keys to move these two different elevators are: Gaga - <P> = Up, <N> = Down. Ive - <U> = Up, <J> = Down.

SketchUp Models
The SketchUp image above shows the detailed components. The left side of the bridge represents Lada Gaga's influence and the structural components are in the shape of high heels that are excessively large and provocative. The opposite side represents the evolution of Apple components starting of large and progressively getting smaller.
The SketchUp image above shows in detail the meeting place and the two elevators used to transport the client's from the bridge to the meeting place. Lady Gaga's elevator represents an open podium similar to which she uses at her concerts and portrays her power and wealth. Jonathan Ive's elevator is in the shape of the Apple symbol and this too represents power and wealth of the Apple brand and the complexity of designing and operating such a component. This symbol is always immediately associated with the Apple brand.

The SketchUp image above is another view of all the components together. The glass ceilings in the two different working areas again highlight the client's power and status. This power that is associated with the two clients has obviously strongly influenced the design as can be further seen above.

EXP3 - Marking Schedules

Marking Schedules





Tuesday, 31 May 2011

EXP3 - 36 Textures

36 Textures

 Linear

 Scalar

 Rotational

 Seperation

 Flow

Change

EXP3 - Elevator

Elevator - Sandbox 2 Images
The control keys to move these two different elevators are: Gaga - <P> = Up, <N> = Down. Ive - <U> = Up, <J> = Down.
First person point of view.
(Riding the elevator)

2nd person point of view


SketchUp Models
Lady Gaga's Elevator in SketchUp.
 
Jonathan Ive's Elevator in SketchUp.

 

EXP3 - Two Point Perspectives


Two Point Perspectives
 Domination 
   
Influential  
 Intense
 
Authority
 Command
Dynamism
 Potent
 
 Empowering
 Protective
 Superior
 Immense
 Supremacy
 Persuasive
 Secure
 Precedence
 Vengeance
 Extensive
 Forceful

EXP3 - News Article MashUp

MashUp:

LADY Gaga has pushed Oprah Winfrey (and) Jonathan Ive off the top spot in an annual list of the 100 most powerful celebrities. Despite being the most influential woman in the world, Lady Gaga has her detractors. Jonathan Ive pack(ed) his bags and move(d) back to the UK.

There are some who felt that with her background and her social media power, Lady Gaga is just too valuable to Apple. She has been criticised, spurring further worries about the future of Twitter and Facebook, but in her own way she has been (the) driving force behind a revolution. The amount of time Gaga spends in the UK promoting universal healthcare and improving minimum wage (is) the best example of how celebrities need to manage their careers.

Why is Lady Gaga so important, anyway? Gaga has shown that the rules are breakable. Newspapers, radio, magazine cover stories have added to her popularity. Jonathan Ive celebrates and elevates the power of real female friendships. Even with record sales and media attention, Gaga would not be able to sustain her position with Apple but if they just wanted it badly enough it would happen.

Gaga, the 44-year-old, is the head of female stardom.

George McEncroe (2011), “In her way, Oprah led a revolution”, Sydney Morning Herald

Maurice Chittenden (2011), Is Apple's design guru quitting?”, The Sunday Times

Nick Allen (2011), “Cut-price Lady Gaga, Los Angeles Times

EXP3 - Valley


Image of The Columbia River

The Columbia River is the largest river in the North-West region of North America
and empties into the Pacific Ocean.
Sandbox2 Images